Boral Roofing LLC introduces a set of new colors for its signature concrete roof tile line. Inspired by the beach landscape, the six new hues in the collection are particularly well suited to complement homes of the contemporary and transitional architectural styles, according to the manufacturer.
“We are introducing these new colors to address demand among home buyers and owners for highly durable and energy efficient roofing tile in lighter, more neutral shades,” said Rich Thomas, marketing product manager.
“Through extensive study of consumer trends, Boral Roofing has discovered a growing desire among buyers for their homes to provide sensorial relief from all the technology and information they absorb daily. Exteriors and interiors alike are being designed with less visual clutter and with cooler, reduced color palettes. Our new color collection reflects these shifts.”
Boral Roofing’s new colors are inspired by the beach landscape. The collection includes new hues in Ashen Blend, Café Sand Blend, Mottled White Blend, Atmosphere Blend, Oceana Blend, and Beach Blonde Blend, with each shade reflecting an element commonly found at the seaside. All these neutral shades summon a sense of understated ease and elegance as cool tones with undertones of grey.
According to the manufacturer, the new collection shares all the many benefits of Boral Roofing’s complete line of concrete tile systems including durability, protection from the elements, and energy efficiency. According to the 2007 NAHB Study on Life Expectancy of Home Components, the tile dramatically reduces the heating and cooling demands of the structure, and concrete tile offers a lengthy lifespan, with a replacement expected every 75 years.
The tile is low maintenance and offers a Class A fire rating. Additionally, the concrete tile lends added benefit to the environment as a product manufactured utilizing abundant, locally-sourced, and naturally occurring geologic material. Boral Roofing’s concrete tile is also fully recyclable at the end of its life on the roof.
The new concrete roof tile colors are available in the Southeast and Northeast United States, as well as in Quebec. The collection may be previewed in Boral Roofing’s Boral Lifestyle Brochure.
For information, visit www.boralamerica.com/roofing.